COACH – don’t miss the bus!
When Bonnie Cashin began making bags in 1941, it would have taken a very brave woman to predict that just over half a century later, it would be a company with an operating revenue of 2.6 billion dollars a year with shops all over North America and quite a few in fashion capitals around the world.
Her later additions – shoes, eyeglasses and pens – to the collection that took on the Coach name in the early 1960s really fueled that expansion and today, in addition to the London and Paris run-of-the-mill brand markets, the former one-man-show is now doing well in Japan; a nation the US was in that actually at war with in the year the company was essentially founded.
Coach products are particularly popular in Japan with established women in their late twenties and thirties, perhaps as a result of the bags being designed with numerous pockets on the exterior of the main bag space – a norm Coach really introduced to the market – ideal for the modern woman about town.
Today the store is represented in a number of the nation’s finest department stores as well as in its own (all) Coach store in Ginza – on Harumi Dori near the Sony Showroom.
Be prepared to pay a little more than you would elsewhere for Coach bags, purses and other accessories, but do so in the knowledge that your purchases are of the highest quality and will last and last and last.
COACH - Harumi Dori
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